As other posters have mentioned, French Baker is the place to go.
I've had this conversation with Filipino friends and family loads of times. Why o why o why o why o why do they put sugar in their bread? Why???? It's wrong!!!!
Also, I've converted my wife to proper sandwiches with real crusty bread (not the crappy sliced stuff). Today's sandwiches were cold roast duck with redcurrant jelly. They were a taste sensation!