true scouser keith,
when i use to program computer games in the early 80's, for a £1.99 game, like i said you could try and sell them for £14.99 or £9.99 and sell a few 1000's or sell them for £1.99 and sell 100,000s !!!
i got 9p or 10p a copy, the graphic artist got 9p

who designed the cover, it cost 30p to make, the distributor got like 40p, the shop made about 50p, and the rest about 60p went to the publisher .. yes ripped off
so i got no tears

for the people you mention andy..